Marketing, B.S.B.A.

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A Marketing degree is a good fit for students who are interested in starting a business or helping an existing business grow; who are interested in connecting with people and understanding their needs, interests, and behaviors to craft meaningful solutions; or who are interested in learning how businesses collect and use data to make smarter decisions. Earning your marketing degree online or in-person at the University of Louisiana at Lafayette will give you a strong foundation in key business areas like accounting, finance, management, and business law while providing an in-depth understanding of key marketing functions. You’ll learn how these areas work together to shape consumer behavior and drive business success.  

What can I do with this degree?

Potential job titles of Marketing graduates include the following: 

• Market Research Analyst 
• Brand Manager 
• Marketing Coordinator  
• Account Manager 
• Business Development Associate 
• Digital Marketing Specialist 
• Social Media Manager 
• Advertising Specialist 

What’s in it for me?

• A personal coach to guide you through the enrollment process and along the path to graduation.
• Classes that meet your schedule. Many programs include 100% fully online classes, accelerated courses, or accommodating class times.
• Discounted, flat-rate tuition for students who qualify for Compete LA.
• Recognition of credits previously earned from accredited institutions.
• Scholarships, financial aid and grants for eligible students.

Degree Length: 4 Years

University: University of Louisiana at Lafayette

Classroom Format: In-Person or Online

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